Blog - FabriX

Blog

2024.12.24 Work

SHANGHAI TANG Case Study

As the Creative Digital Collaborator of the “A Journey of Discovery – 30 Years of SHANGHAI TANG” exhibition, FabriX is offered a rare opportunity to illustrate the brand’s values and heritage through the lens of new technology. This materialises in a series of digital experiences, through Immersive cube, AR fitting experience and Mobile desktop station, allowing visitors to explore SHANGHAI TANG’s signature modern Asian aesthetics and discover its heritage and legacy over the past 30 years.

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